Tag Archives: Facebook

Vector Drawings versus Raster Graphics

  There are 2 types of drawing programs on computers: vector or raster. Adobe Illustrator, InDesign, and CorelDraw are vector drawing programs, which can be enlarged, and they maintain their shape. Adobe Photoshop, CorelPaint, and SuperPaint are raster graphics, which … Continue reading

Posted in Book Promotions, Business Promotion, Design Business, Email Marketing, Facebook, Social Media, Typography, web design | Tagged , , , , , , , , , , , | Leave a comment

AIDA for Facebook

By Barbara A. Fanson When I was a graphic design college student, we were taught to use the AIDA formula to design print advertisements. You want your ad to get noticed in a newspaper filled with ads. The same formula … Continue reading

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45 Facebook mistakes for businesses to avoid

Thinking of setting up a Facebook page for a business or organization? Here are 45 mistakes that businesses should avoid, though not in order. Do you know of any other mistakes that should be included in this list? Not having … Continue reading

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Getting started with social media

It seems like social media is everywhere, and businesses are clamouring to catch up. Even me. I’ve been so busy creating email promotions and Facebook posts for other businesses, that I didn’t get to design my own. In the last … Continue reading

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