Category Archives: Design Business

Vector Drawings versus Raster Graphics

  There are 2 types of drawing programs on computers: vector or raster. Adobe Illustrator, InDesign, and CorelDraw are vector drawing programs, which can be enlarged, and they maintain their shape. Adobe Photoshop, CorelPaint, and SuperPaint are raster graphics, which … Continue reading

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Pantone’s colour of the year: Greenery

Load the new colours of the year into your Adobe programs. Continue reading

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Use Find and Replace to remove extra spaces

You can use the Find and Replace feature in most software programs to spot extra spaces. Sometimes, if you type too fast, you can get an extra space or two. Professional book publishers and designers use one space after a … Continue reading

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Wider margin in print book not desirable in PDF version

By Barbara A. Fanson I was reading the PDF version of a book recently and realized that every time I scrolled down to the next page, I also had to shift the page left or right. After some time, it … Continue reading

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Shortening a link in Microsoft Word

You don’t have to show the entire hyperlink in your blog or promotion. Most software programs allow you to shorten the amount of text in your sentence, but the link to the website will still work. Why type: http://fanson.net/writingpublishing/9-types-of-social-media-posts-guaranteed-to-attract-readers/ When … Continue reading

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Has someone used one of your images without permission?

You can check Google Images to see if someone is using one of your pictures If you’re an illustrator or photographer, you can do a Google Search to see if the image is duplicated on another website or social media … Continue reading

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Don’t steal images

For your book or social media promotions Google has made it very easy to borrow an illustration or photograph. First, you can Google the topic you’re interested in and then right-click on the image to choose Save image as from … Continue reading

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Add fresh content to your website

There are at least four ways to get someone to visit your website: A potential customer did a search on an Internet browser such as Google or Yahoo. An online promotion had a link to a landing page on your … Continue reading

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Nametags are an essential networking tool

Even authors doing a speaking event should wear a nametag to identify themselves. When a visitor sees your name, the chance of remembering you is greater. Continue reading

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Submit your event to a local church to promote it in their bulletin

You’ve sent out press releases and calendar events to local newspapers to promote your upcoming event. But, one place you probably haven’t considered is a local church for inclusion in their church bulletin. Continue reading

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